Use this quick start guide to collect all the information about CIW Social Media Strategist (1D0-623) Certification exam. This study guide provides a list of objectives and resources that will help you prepare for items on the 1D0-623 CIW Social Media Strategist exam. The Sample Questions will help you identify the type and difficulty level of the questions and the Practice Exams will make you familiar with the format and environment of an exam. You should refer this guide carefully before attempting your actual CIW Social Media Strategist certification exam.
The CIW Social Media Strategist certification is mainly targeted to those candidates who want to build their career in Web and Mobile Design domain. The CIW Social Media Strategist exam verifies that the candidate possesses the fundamental knowledge and proven skills in the area of CIW Social Media Strategist.
CIW Social Media Strategist Exam Summary:
| Exam Name | CIW Social Media Strategist |
| Exam Code | 1D0-623 |
| Exam Price | $175 (USD) |
| Duration | 90 mins |
| Number of Questions | 55 |
| Passing Score | 69.09% |
| Schedule Exam |
PSI Store CIW Shop |
| Sample Questions | CIW Social Media Strategist Sample Questions |
| Practice Exam | CIW 1D0-623 Certification Practice Exam |
CIW 1D0-623 Exam Syllabus Topics:
| Topic | Details |
|---|---|
|
Introduction to Social Media
|
- Social Media Introduction
- What Is Social Media? - Social Media Foundation Technologies - Social Media Communication Methods - Social Media Consumers - Types of Social Media - Mobile Social Media - Social Media Engagement - Introduction to Social Media Tools |
|
Using Social Media in Business
|
- Embracing Social Media
- Business Adoption of Social Media - Organizational Goals for Social Media - Social Media Job Roles - Social Media Impact on Business - Boosting Brand Recognition - Advantages of Social Media in Business |
|
Developing a Social Media Strategy
|
- Social Media Strategies
- Listening and Analyzing - Analyzing Market Segments Personas - Targeting the Audience - Using a SWOT to Analyze a Social Media Plan |
|
Creating a Social Media Campaign
|
- What Is a Social Media Campaign?
- Planning a Social Media Campaign - Campaign Project Management - Planning a Campaign - Campaign Strategies and Tactic - Developing Social Media Content - Curating Content |
| Social Media Platforms |
- Platform Selection
- Choosing the Appropriate Platform - Google+ - Media Sharing - Industry or Niche Platforms - Social Media Communities - Gaining an Advantage from - Social Media Trends |
|
Presentations and Business Blogs
|
- Social Presentations
- Planning a Presentation - Developing Presentations - Promoting Your Presentations - Delivering Presentations - Presentation Follow-up and Analysis - Presentation Technologies - Business Blogs |
|
Risks, Reputation, and Crisis Response
|
- Social Media Risks
- Assessing Risks - Risk Management Strategy - Social Media Policies - Managing Social Media Data - Legal and Regulatory Compliance - Reputation Management |
| Social Media Advertising |
- Social Media Advertising
- Advertising on Facebook - Advertising on Instagram - Advertising on Twitter - Advertising on LinkedIn - Advertising on Google Platforms - Advertising on Pinterest - Selecting the Best Advertising Platform - Social Media Advertising Best Practices |
|
Social Media Metrics and Analytics
|
- Social Media and Big Data
- Social media mining - Social Media ROI and Metrics - Tools for tracking metrics |
| Reports and Optimization |
- Social Media Reports
- Social Media Optimization (SMO) |
To ensure success in CIW Social Media Strategist certification exam, we recommend authorized training course, practice test and hands-on experience to prepare for CIW Social Media Strategist (1D0-623) exam.