Use this quick start guide to collect all the information about Adobe Advertising Search Business Practitioner (AD0-E501) Certification exam. This study guide provides a list of objectives and resources that will help you prepare for items on the AD0-E501 Adobe Advertising Search Business Practitioner Professional exam. The Sample Questions will help you identify the type and difficulty level of the questions and the Practice Exams will make you familiar with the format and environment of an exam. You should refer this guide carefully before attempting your actual Adobe Advertising Search Business Practitioner certification exam.
The Adobe Advertising Search Business Practitioner certification is mainly targeted to those candidates who want to build their career in Advertising domain. The Adobe Advertising Search Business Practitioner Professional exam verifies that the candidate possesses the fundamental knowledge and proven skills in the area of Adobe Advertising Search Business Practitioner.
Adobe Advertising Search Business Practitioner Exam Summary:
| Exam Name | Adobe Advertising Search Business Practitioner Professional |
| Exam Code | AD0-E501 |
| Exam Price | $125 (USD) |
| Duration | 100 mins |
| Number of Questions | 50 |
| Passing Score | 35/50 |
| Schedule Exam |
Adobe Pearson VUE |
| Sample Questions | Adobe Advertising Search Business Practitioner Sample Questions |
| Practice Exam | Adobe AD0-E501 Certification Practice Exam |
Adobe AD0-E501 Exam Syllabus Topics:
| Topic | Details | Weights |
|---|---|---|
| Portfolios & optimizations |
- Given a scenario, select and set up automated bidding strategies - Given business strategies, define and create Portfolio KPI objectives - Given business strategies, define and create appropriate Portfolio settings - Given performance needs, create and manage Constraints - Given a scenario, evaluate and troubleshoot Portfolio performance - Given a scenario, determine how to adjust Portfolio settings on an ongoing basis |
54% |
| Reports, insights, and tools |
- Apply procedural concepts to create and schedule reports based on business needs - Determine optimal budget allocation using available Platform AI tools across Portfolios and apply if needed - Given a use case, create and define custom simulations for Portfolio analysis and forecast |
14% |
| Campaign administration |
- Set up accounts - Build, manage, and organize all aspects of campaigns |
22% |
| Measurement |
- Given a business scenario, determine an approach to campaign conversion tracking and apply - Given a scenario, troubleshoot campaign conversion metric issues |
10% |
To ensure success in Adobe Advertising Search Business Practitioner certification exam, we recommend authorized training course, practice test and hands-on experience to prepare for Adobe Advertising Search Business Practitioner Professional (AD0-E501) exam.