01. An online home-goods store sells products ranging from light candles to heavy cast-iron cookware and ships nationwide. It charges one flat shipping rate on every order. Its accountant reports that shipping costs exceed shipping revenue on large orders, while customers ordering small items complain about the fee.
Which shipping integration would best address both problems?
a) Calculated rates based on weight and destination
b) One low-cost carrier for all orders
c) A higher flat rate that covers the cost of the heaviest orders
d) Free shipping with the cost built into product prices
02. An internal site-search report shows that visitors frequently search for terms that return no results, and most of those visitors leave the site soon afterward.
Which actions use this behavior data to improve the customer experience?
(Choose two.)
a) Remove the search box so visitors browse categories instead
b) Hide the result count so empty searches are less obvious
c) Bid on the no-result terms as paid keywords to draw in more searchers
d) Map common no-result terms to matching products with synonyms or redirects
e) Evaluate adding frequently requested items the catalog lacks
03. Shortly after a site update, the server error logs for an online electronics store show a sharp rise in HTTP 500 responses on the checkout page. Overall traffic and the number of checkout attempts are unchanged.
What should the team conclude first?
a) The update likely introduced a server-side fault that is breaking checkout requests
b) Visitors are requesting checkout pages that were moved or deleted in the update
c) A marketing campaign sent a traffic surge that overwhelmed the checkout servers
d) Customers are entering incorrect card numbers, so the gateway is declining more payments
04. A store that sells high-value watches wants to reduce losses from fraudulent card-not-present orders.
Which practices help achieve this?
(Choose two.)
a) Removing billing address fields to shorten checkout
b) Fraud scoring that rates each order on many risk signals
c) Device fingerprinting to flag known fraud devices
d) Displaying a security trust badge in the footer of every page
e) Serving product images from a content delivery network
05. An online electronics store plans a one-day doorbuster sale on a popular game console, with a deep discount and a limited number of units. During its last doorbuster, a few buyers bought dozens of units each to resell, and the stock was gone within minutes.
Which policy should the store add to the next sale?
a) A deeper discount on the console to draw more buyers
b) An extension of the sale from one day to a full week
c) Free express shipping on every order placed during the sale
d) A per-buyer limit on the number of discounted units
06. A US-based online store has started shipping to other countries. Many international customers refuse their packages when the carrier asks them to pay import duties and taxes at the door, and the store then pays for return shipping.
Which change to its shipping options would most reduce these refusals?
a) Switching international orders to the slowest economy service to lower the shipping charge
b) Listing a lower value on customs forms so that less duty is charged at delivery
c) Adding a note to the shipping policy saying that the store is not responsible for customs charges
d) Estimating duties at checkout and letting customers prepay them
07. For three weeks, a store's web server logs show product-page response times rising sharply every evening between 7 and 10 p.m. Error rates stay flat, the slowdown affects all products, and the number of requests in those hours has grown steadily.
Which conclusion do the logs best support?
a) Peak-hour traffic is outgrowing the site's server capacity
b) Search engine crawlers are being blocked from product pages
c) Product descriptions are too weak to hold evening shoppers
d) A recent release added a defect to the product page code
08. A specialty fastener supplier sells to building contractors through an industry marketplace that lists hundreds of competing suppliers. It is considering launching its own sell-side site instead.
Which benefit would a sell-side site give the supplier that the marketplace does not?
a) Lower build and upkeep effort than listing on an existing hub
b) Side-by-side price comparison against rival suppliers
c) Control over its catalog, pricing and customer relationships
d) Exposure to many buyers already searching one shared hub
09. An electronics store receives a large first-time order for several laptops. The card is authorized, but the billing address fails address verification, the shipping address belongs to a freight-forwarding company and the customer paid for overnight delivery.
What should the store do first?
a) Reject all future orders whose billing and shipping addresses differ
b) Hold the order for manual review and verify the buyer's identity
c) Cancel the order and report the customer to law enforcement
d) Ship the order now, because the issuing bank has approved the card
10. An online furniture store already acknowledges complaints about late, damaged and incorrect orders and resolves them with replacements or refunds. It now wants its documented procedure to cover what happens after a complaint has been resolved.
Which steps should the procedure include?
(Choose two.)
a) Logging the cause of each complaint to spot repeat problems
b) Deleting the complaint record once the refund is issued
c) Blocking customers from ordering again after a second complaint
d) Asking the customer to remove any negative review before closing
e) Following up to confirm the customer is satisfied